Introduction
MV Agusta Statistics: MV Agusta is one of the most admired motorcycle brands in the world. Known for its beautiful designs, powerful engines, and rich racing heritage, the brand has established a strong presence in the premium motorcycle segment. This article examines key statistics on MV Agusta, including sales figures, production data, market performance, and racing success. This report analyzes key MV Agusta statistics on its achievements, popularity, and future potential.
Editor’s Choice
- MV Agusta will generate USD 40.1 million in annual revenue by 2026.
- Current production is around 300-400 units per month, with a target of about 4,000 annual sales.
- In January 2025, MV Agusta returned to the Sardarov family’s control following KTM’s financial troubles.
- In 2026, MV Agusta attracts affluent enthusiasts who buy premium motorcycles priced between USD 15,000 and USD 80,000+.
- All 2026 bikes now include full electronics, such as ride modes and ABS, as standard, with zero extra fees or hardware costs.
- MV Agusta mainly uses 798 cc inline-3 and 998 cc inline-4 engines in 2026.
- The MV Ride app has around 10,000 global downloads.
- On April 27, 2026, the introduction of the premium Nero Carbonio livery on the Brutale 800, while maintaining Euro 5+ compliance.
MV Agusta Motor S.p.A. Company Overview
| Category | Details |
| Company type | Private company |
| Industry | Automotive sector |
| Founded | 12 February 1945 in Samarate |
| Founder | Giovanni Agusta |
| Headquarters | Varese, Italy |
| Area served | Worldwide operations |
| CEO | Luca Martin |
| Products | Motorcycles |
| Owner | Art of Mobility SA |
| Subsidiary | Cagiva |
| Slogan | Motorcycle Art. Since 1945 |
| Website | www.mvagusta.com |
Key Features Of MV Agusta Motorcycles
- MV Agusta motorcycles use advanced 3-cylinder and inline-4 engines, including a 1000 cc unit in the Brutale 1000 RR producing 201 hp at 13,500 rpm and 116 Nm of torque.
- All 2026 models include full electronics, including 8-level traction control, wheelie control, lean-sensitive ABS, quick shifter, launch control, and multiple torque maps.
- Premium Oro and limited editions feature high-end parts like Öhlins electronic suspension, Brembo brakes, titanium components, and carbon-fiber bodywork.
- Bikes come with 5.5-inch to 7-inch TFT displays with Bluetooth, GPS, and MV Ride connectivity for navigation, tuning, and anti-theft tracking.
- Performance-focused design enables rapid acceleration, such as 0-100 km/h in 3.15 seconds, and top speeds exceeding 300 km/h on models like the Rush 1000.
MV Agusta’s Market Performance Trends
- According to Rocket Reach, MV Agusta will generate USD 40.1 million in annual revenue by 2026.
- MV Agusta has faced continuous struggles over the past 20 years despite several ownership changes and restructuring attempts.
- The brand has now set bold future targets, including a potential MotoGP entry and over 10,000 motorcycles in annual sales.
- During KTM ownership and later under the Sardarov family, the company focused more on premium branding.
- Commercial execution has remained weak, despite strong, highly visible branding efforts in the market.
- The best performance in the last decade came in 2015, when global registrations crossed 5,000 units.
Sales Outlook And Production Update
- MV Agusta has confirmed a 2025 sales target of about 4,000 motorcycles.
- The company achieved a strong 2024 result, recording a 116% increase compared to 2023.
- The company had to complete Euro5-compliant motorcycle production in 2024, which increased inventory levels and created pressure on sales in 2025.
- The stated 2,148 units sold in 2025 (a 52.8% decline from 2024) is highly accurate and perfectly aligns with early 2026 reports from Motorcycles Data.
- Current production is around 300-400 units per month, with a target of about 4,000 annual sales.
- The brand focuses on 798 cc inline-3 and 998 cc inline-4 engines, with key models like F3, Brutale, Superveloce, Dragster, and Enduro Veloce.
MV Agusta Product & Ownership Trends
- In 2020, MV Agusta launched the Superveloce, a retro-style motorcycle based on the F3 800 Supersport, according to Wikipedia.
- In 2021, the company expanded into electric mobility with AMO RR and AMO RC e-bikes, followed by the Rapido Serie Oro electric scooter.
- Pierer Mobility bought a 25.1% stake in MV Agusta in November 2022, supporting the supply chain and global sales operations.
- In 2023, MV Agusta entered the adventure segment with the LXP series, including the limited 500-unit LXP Orioli paying tribute to Edi Orioli.
- In early 2024, it introduced the LXP Enduro Veloce with a new 931cc three-cylinder engine for off-road use.
- In January 2025, MV Agusta returned to the Sardarov family’s control following KTM’s financial troubles.
MV Agusta Customer Demographics
- In 2026, MV Agusta attracts affluent enthusiasts who buy premium motorcycles priced between USD 15,000 and USD 80,000+.
- The most MV Agusta registrations come from Europe, North America, and Japan, accounting for over 80% of the market.
- The brand sells a small volume of around 2,000 units annually.
- Buyers are typically aged between 30 and 55 years and often own multiple motorcycles as lifestyle products.
- Customers often own multiple bikes, treating MV Agusta as a lifestyle purchase.
MV Agusta Top 10 Motorcycle Models, 2026
| Model | Engine | Power | Category | Approximate Price (USD) |
| Superveloce 1000 Serie Oro | 998cc inline-4 | 208 hp | Ultra-luxury collector edition | 78,000 |
| Brutale 1000 RR | 998cc inline-4 | 208 hp | Hyper naked | 33,000-35,000 |
| Superveloce 800 S | 798cc inline-3 | 153 hp | Sport classic | 28,000-32,000 |
| F3 RR | 798cc inline-3 | 147 hp | Supersport | 22,000-27,000 |
| Dragster 800 RR | 798cc inline-3 | 140-150 hp | Naked sport | 19,000-22,000 |
| Brutale 800 RR | 798cc inline-3 | 113-140 hp | Naked bike | 15,000-18,000 |
| Turismo Veloce Lusso SCS | 798cc inline-3 | 110 hp | Sport touring | 17,000-23,000 |
| Enduro Veloce | 931cc inline-3 | 124 hp | Adventure | 22,000-25,000 |
| LXP Orioli | 931cc inline-3 | 124 hp | Adventure limited edition | 23,000-28,000 |
| Superveloce 800 | 798cc inline-3 | 140-160 hp | Sport classic | 25,000-30,000 |
MV Agusta Engine Statistics
- MV Agusta mainly uses 798 cc inline-3 and 998 cc inline-4 engines in 2026.
- The 798 cc 3-cylinder engine powers key models such as Brutale, F3, Dragster, and Turismo Veloce.
- Flagship motorcycles use a 998cc inline-4 engine delivering over 200 hp for high- speed and track use.
- Adventure models such as the Enduro Veloce and LXP use a 931 cc inline-3 engine producing about 124 hp.
- Overall engine output ranges from 110 hp to 208 hp.
MV Ride App Trends
- MV Ride links MV Agusta motorcycles with smartphones and TFT displays.
- In 2026, it supports 5.5-inch and 7-inch screens and delivers real-time riding data, diagnostics, and performance monitoring.
- Moreover, the app has around 10,000 global downloads.
- User feedback is weak, with about 9 ratings and an average score of 1.9/5.
- It records riding data such as speed, gear shifts, and lean angle and provides navigation, trip planning, and performance tracking features.
MV Agusta Dealership & Franchise Network Statistics
- MV Agusta operates a small, premium global dealership network designed to support its low-volume luxury-motorcycle strategy in 2026.
- The company has about 219 points of sale worldwide, including nearly 41 service centers.
- Management is gradually working to expand the network to nearly 250 dealer touchpoints in mid-2020.
- The brand is present across Europe, North America, Asia-Pacific, and the Middle East.
- In markets like the United Kingdom, there are more than 10 dealership locations.
MV Agusta Technological Developments
- All 2026 bikes now include full electronics, such as ride modes and ABS, as standard, with zero extra fees or hardware costs.
- The Rush Titanio arrives in 2026 as the fiercest hyper-naked model in the Rush family.
- On April 27, 2026, the introduction of the premium Nero Carbonio livery on the Brutale 800, while maintaining Euro 5+ compliance.
- A new 950 cc 3-cylinder engine with just 1% carryover parts powers the next Brutale, launching in 2026 to mark its 25th anniversary.
- A hyper-performance engine prototype debuted at EICMA 2025 for 2026+ models.
Conclusion
MV Agusta has built a strong name in the motorcycle world through its stylish designs, powerful bikes, and racing success. The statistics show steady growth in sales, production, and global popularity. These numbers reflect the brand’s strong connection with motorcycle enthusiasts and its place in the premium bike market. With its focus on quality, performance, and innovation, MV Agusta is expected to continue to attract riders and grow its presence in the years ahead.
FAQ
MV Agusta mainly uses high-performance three-cylinder and four-cylinder engines designed for speed and precision.
MV Ride is a smartphone application that connects riders with MV Agusta motorcycles.
No, MV Agusta is based on petrol motorcycles and has no electric bikes.
