Sora Statistics By Usage and Facts (2026)

Introduction

Sora Statistics: OpenAI has created a new AI tool called Sora that converts simple text into videos. In this platform, users can write whatever they imagine, and Sora creates a short video that looks real and detailed. It can show people, places, and actions with smooth motion, lighting, and background changes. Sora understands how things move in the real world, so the videos look natural and clear. This tool is a big step in AI because it makes video creation fast and easy. Here, users don’t need cameras, actors, or editing skills. Sora can help in filmmaking, ads, education, and creative projects. It saves time and brings ideas to life in seconds, making video creation simpler and more powerful for everyone.

Editor’s Choice

1. OpenAI previewed Sora publicly in February 2024.
2. OpenAI announced a shutdown on March 24, 2026; the app closes April 26, 2026, and the API ends September 24, 2026.
3. Sora App downloads continued decreasing to 2,760,311 in December 2025, 1,884,029 in January 2026, and 1,503,679 in February 2026.
4. soraapp.com recorded strong traffic with 3 million visits in March 2026, up from 8.81% from last month.
5. As of March 2026, soraapp.com traffic is dominated by the United States, accounting for 89.65%.
6. The soraapp.com audience is 41.68% male and 58.32% female during the same period.
7. Sora is accessed primarily via listserv (60%) and website (58%).
8. Sora runs on iOS 10+ devices and Android 7.1+, covering most smartphones and tablets.
9. OpenAI priced Sora via ChatGPT Plus (USD 20/month) and Pro (USD 200/month), with free access removed on January 10, 2026.
10. Sora standard plan costs about USD 1.20 per 12-second video at 1280 × 720 resolution.
11. 2.74 million subscriber count likely refers to a different “Sora” channel.
12. Key use cases include process automation (56%) and data analysis (54%).

Overview Of Sora

Key Features Of Sora

• Sora converts text into video with improved understanding of scenes, emotions, and multiple subjects.
• It supports image-to-video, video extension, Re-Cut, Remix, and Storyboard for flexible editing and scene control.
• Features like Loop and Blend enable seamless repeats and visual combinations.
• There are six different styles, including Thankful, Vintage, Comic, News, Musical, and Selfie, that enhance visuals.
• Advanced tools include multi-angle views (up to 5 angles), realistic physics, and inpainting for object-level edits.

Sora Development and Release Timeline Analysis

• According to Wikipedia, Sora was named after the Japanese word for sky, and was first previewed on February 15, 2024, with AI videos up to 1 minute long.
• Sam Altman demonstrated it using social media prompts, alongside a technical report from OpenAI.
• On December 9, 2024, Sora launched for ChatGPT Pro users in the United States and Canada after limited testing.
• Moreover, integration plans emerged in February 2025, followed by the Sora 2 launch on September 30, 2025, with mobile apps.
• Sora 2 added watermarks for safety, though removal tools appeared by October 7.

Sora App Download Trend Analysis

(Reference: statista.com)

• The Sora app grew rapidly from 97,074 downloads in September 2025 to 10,070,736 in October 2025, then declined to 4,161,107 in November 2025.
• Downloads continued decreasing to 2,760,311 in December 2025, 1,884,029 in January 2026, and 1,503,679 in February 2026.

By Rapid Growth and Decline Analysis

• According to cryptorank.io, OpenAI launched Sora in October 2025, achieving 100,000 installs on day 1 and ranking #1 on the U.S. App Store.
• The app reached 1,000,000 downloads faster than any prior OpenAI product.
• Downloads fell 32% in December 2025 and dropped 45% in January 2026 to 1,200,000 installs.
• Moreover, consumer spending also declined 32%.

AI App Ranking And Download Comparison

Sora App Performance And Growth Statistics

• OpenAI launched Sora on September 30, 2025.
• According to TechCrunch reports, it reached 1,000,000 downloads within days, with daily installs ranging from 84,400 to 107,800.
• Total users were estimated at approximately 4,500,000, with 25% active creators producing up to 11,300,000 videos daily.
• TechBuzz reported that downloads declined by 32% in December 2025 and to 45% in January 2026, resulting in 1,200,000 installs.
• Besides, the spending dropped by 32%.

Sora Website Traffic Statistics

• According to SimilarWeb, soraapp.com recorded strong traffic with 3 million visits in March 2026, up from 8.81% from last month.
• Meanwhile, the ranking is #12,342 globally and #2,717 in the United States.
• In the U.S. Education category, it ranked #105.
• Engagement metrics show a 23.2% bounce rate and an average of 8.69 pages per visit.
• An average session duration of 4 minutes 43 seconds.

By Country

(Reference: similarweb.com)

• As of March 2026, soraapp.com traffic is dominated by the United States, accounting for 89.65%.
• Other countries’ website traffic includes Australia (3.89%), Canada (2.09%), Hong Kong (0.44%), and the United Kingdom (0.37%).
• Remaining traffic generated from other regions ais t 3.57%.

By Demographics

• The SimilarWeb report further stated that the soraapp.com audience is 41.68% male and 58.32% female during the same period.
• The largest age group on the website was 18-24 at 40.12%, followed by 25-34 (20.22%) and 35-44 (19.69%).
• Older age groups website shares include 45-54 (9.03%), 55-64 (5.75%), and 65+ (5.2%).

Top organic keywords driving traffic to sora.com (United States, March 2026)

Sora Channel Usage Analysis

(Reference: shortpixel.ai)

• Sora is accessed primarily via listserv (0%) and website (8%), with YouTube contributing 27%.
• Moreover, awareness gaps exist: 22% are not using Sora, and 8% are not using LinkedIn.

Sora Device Compatibility Overview

• According to the Sora Help report, Sora runs on iOS 10+ and Android 7.1+ devices, covering smartphones and tablets.
• Chromebooks with Google Play Store support are compatible, aiding K-12 adoption.
• Users can also access via browsers such as Chrome, Safari, Firefox, and Edge at soraapp.com.

Sora Pricing Statistics

(Source: apiyi.com)

• OpenAI priced Sora via ChatGPT Plus (USD 20/month) and Pro (USD 200/month), with free access removed on January 10, 2026.
• API pricing follows a per-second model: USD 0.10/sec (720p), USD 0.30/sec (Pro 720p), and USD 0.50/sec (Pro 1080p), with approximately USD 1.00 for 10 seconds and USD 6.00 for 60 seconds.
• According to WaveSpeed reports, credit estimates suggest 20-25 credits per 1080p video, with Plus supporting up to 50 videos and Pro supporting up to 500 videos per month.

By Video Pricing

(Source: magichour.ai)

• Sora standard plan costs about USD 1.20 per 12-second video at 1280 × 720 resolution.
• The mid-tier Sora-2-Pro plan costs about USD 3.60 per 12-second video at 720p.
• The highest Sora-2-Pro plan costs about USD 6.00 per 12-second video at 1792 × 1024 resolution.

Sora Resolution And Output Quality

• OpenAI Developers further mentioned that Sora supports 720×1280 (portrait) and 1280×720 (landscape) as standard output formats.
• According to OpenI, Pro quality reaches 1024×1792 (portrait) and 1792×1024 (landscape), with a maximum of 1920×1080 (full HD).
• Supported ratios include 16:9, 9:16, and 1:1, and all videos include C2PA metadata for AI identification.

Sora YouTube Channel Performance Report

• A report published by VidIQ stated that the 2.74 million subscriber count likely refers to a different “Sora” channel.
• OpenAI’s official YouTube channel hosts Sora content, but there is no standalone “Sora” channel with 981 million views.
• Meanwhile, the monthly earnings are about USD 4000.
• The channel hosts 1.66K videos, averaging 45 minutes, supporting higher watch time.

Sora AI Vs Other AI Video Tools Comparison

Benefits Of Using Sora AI

• You save a lot of money because there is no need to rent expensive studios, hire film crews, or buy high-end cameras and editing software.
• It turns your ideas into finished videos in minutes, a massive upgrade over the days or weeks it usually takes to film and edit manually.
• Anyone can use it regardless of their background because you don’t need any special technical training or professional video skills to get started.
• You can produce a high volume of content without needing to hire more people or buy extra equipment as your project grows.
• Every video maintains a consistent look, ensuring your visual style and quality remain the same across all content you create.
• It makes the impossible possible by letting you create scenes that would be too dangerous, difficult, or expensive to film in the real world.

Sora Shutdown Impact And Discontinuation Analysis

• OpenAI announced on March 24, 2026, that Sora will shut down, with the app closing on April 26, 2026, and the API on September 24, 2026.
• Sora’s partnership with The Walt Disney Company is ending.
• No official reason was given, but several reports suggested compute limits, high costs, and a shift in strategy.
• Wikipedia stated that users peaked near 1,000,000, then fell below 500,000, while costs reached USD 1,000,000/day, indicating sustainability concerns.
• Futurum Survey shows that around 67% of organizations use GenAI in production, while 61% rely on GPT, increasing vendor dependency risks.
• Despite 75% planning higher AI spending, 56% report talent shortages.
• Key use cases, such as process automation (56%) and data analysis (54%), are hindered by integration challenges.
• The AI market is projected to reach USD 292 billion by 2030.

Conclusion

In conclusion, Sora is a powerful AI tool that can turn text into videos. It shows how advanced AI has become in understanding ideas and creating realistic scenes. Although it is still developing and has some limits, it makes video creation faster and easier. In the future, Sora could be useful in areas like education, entertainment, marketing, and design, changing how people create and share visual content.

FAQ